What this means for advertisers is that

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In this video you will find some tips on how to get long-term traffic from Pinterest and a tip for lazy people. ???? Pinterest is a platform that has so far been able to achieve good reach even without ads. In addition, you can now also use ads to increase your reach and show your content precisely to the people you want. Several years have passed since the ads for Germany were announced until they are finally available this year. This is what the ads on Pinterest look like – they blend in relatively inconspicuously with the search results.


This is what the ads on Pinterest look like – they blend in relatively Special Data inconspicuously with the search results. Can you spot the three ads in this screenshot? From the idea to the conversion If you are already planning your ads in your mind and are wondering where in the customer journey Pinterest Ads can be used: Everywhere. What's exciting is that Pinterest not only acts as a source of ideas - but also as an information platform and search engine if the user is already interested, and ultimately accompanies the user until conversion. Pinterest combines social media and search: source of ideas and search engine at the same time. Pinterest combines social media and search: source of ideas and search engine at the same time.



Pinterest offers a full-funnel solution: You can inspire customers to tackle projects for which they will need your products in the future. You can show your product to interested people who are still in the decision-making process. To do this, you can place targeted advertising for relevant keywords. You can show offers to undecided users and direct them back to the store. There are various retargeting options available to you. Hardly any platforms offer such a wide range. The special features of Pinterest Ads One difference from normal pins are the one-click ads: the website opens directly instead of the detailed view of the pin.