Therefore, in the product stage, it is
Another way that seems cheaper is multifunctional substitution , that is, the more scalable substitution capabilities a product has, the more opportunities it can gain during periods of market involution. For example, Salia plays different roles at different times for dinner, she is a substitute in a Western restaurant, in the afternoon, she is a substitute in a coffee shop (drinks only cost yuan a cup, and you can refill them) in the evening, she also sells wine and is also a bistro. replacement. The same logic applies to the girlfriend phone, which can serve as a substitute for expensive home appliances such as tablets, TVs, fitness mirrors, and highquality speakers.Note that the comparison here is a pure horizontal value comparison of a single bench Armenia WhatsApp Number mark product, both of which are costeffective (girlfriend phone VS fitness mirror), rather than a pile of functions and an advantage in the total price don’t think that consumers are easily fooled. . necessary to need and want , not only to find the functional extension space of the product, but also to find the benchmarking reference coordinates of each dimension. Here, we also want to remind brands that the quality, production capabilities, and commercialization capabilities of short dramas are now uneven, and the price of leading IP is indeed not low.
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Therefore, you can consider using the team selection method to select dramas (rather than the selection logic of Star Map Master) because the short drama industry is highly mobile (for example, the former backbone of the Mi Meng team has left the Silver Land to start his own business ), and the chance of hits depends more on content than fans. Therefore, brands can adopt the approach of chasing teams rather than chasing IP and even designate excellent screenwriters to cooperate, thereby controlling risks and reducing costs while increasing hits. probability. Brand theme releasing goodwill Looking at the brands that have gained recognition and favor at the brand level this year, one important keyword is goodwill .
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